EMAIL MARKETING IS NOT DEAD

YOUR BUSINESS NEEDS EMAIL MARKETING
Here’s why:

• On average, email generates $38 for every $1, which is equal to a return on investment of 3,800%.
• Segmented behavioural emails also generate 58% average of company revenue.

EMAIL MARKETING BY BLUE AURA CREATIVE

Email marketing is one of the few marketing channels we can use to build authentic connection and conversion at scale. Despite what some may say, Email is most definitely not dead.
What we can do for you:

• Boost brand awareness: keep your company and your services top-of-mind for the moment when your prospects are ready to engage.
• Promote your content: use email to share relevant blog content or useful assets with your prospects.
• Generate leads: entice subscribers to provide their personal information in exchange for an asset that they find valuable.
• Market your products: promote your products and services.
• Nurture leads: delight your customers with content that can help them achieve their goals.
• Win back customers to drive more sales and backend revenue.

OUR PROCESS

Define Your Audience
We start with your buyer personas, to understand what they want and tailor your email campaign to your audience’s needs.

Establish Your Goals
We conduct market research to provide you with normative industry-specific data to use as benchmarks for your goals.

Sign Up System
We create several ways for people to opt-in to receive your emails.

Automate
We create automated email sequences to automate the connection building, authority and selling of your product or service.

Segment Out Your Emails
An effective email is a relevant email. We set up your email software and segment out your audience based on action taken. For instance, customers who just purchased a product will receive a different email to customers who have just opted in for a discount.

Manual Broadcast Campaigns
We design, write and broadcast specific ongoing campaigns to drive revenue and sales.

For more information, view our digital marketing brochure or email us today.